Neustrelitz and Neubrandenburg: Award winners at the Successful Old Town!

Neustrelitz and Neubrandenburg: Award winners at the Successful Old Town!

Neubrandenburg, Deutschland - On July 8, 2025 it says again: Stage free for creative minds! The IHK Neubrandenburg has awarded the most talented entrepreneurs and their extraordinary business ideas as part of the “Altstadt 2025 success area” competition. The competition has set itself the goal of finding courageous and innovative concepts for the revival of the city centers in Mecklenburg-Western Pomerania. This year the categories were founded, the best business development and outstanding concepts were on the program, and the results are more than gratifying.

In the new foundation category, Michaela Seliga was honored for her remarkable second-hand shop in Neustrelitz. Her offer of workshops, which not only promotes sustainability, but also creates a personal connection to customers. Furthermore, the "Cheese Krämer" delicatessen in Neubrandenburg was able to win the prize for the best business development. The idea was particularly highly valued by the jury, the idea of offering regional products and at the same time integrating innovative approaches into business practice. The concept of a family café that becomes a bar in the evening also brought Isabella and Tom Wichmann the main prize in the concepts category. In doing so, they made a diverse offer that appeals to families and night owls alike. For your services, all winners can look forward to a prize money of 1,000 euros each and also qualify for the state award, which is awarded every two years [NDR] (https://www.ndr.de/nachrichten/mecklenburg-vormern/haff-mueritz/neubrandenburger-und-neustrelitzer-prestraeger-ihk-competition, Mvregioneubrandenburg-324.html).

a competition with foresight

The competition "Successful Room Altstadt" has now become a fixture. This year, creative concepts to revitalize inner cities were also sought under the motto "Experience inner cities with the future". Companies had the opportunity to apply in three categories: for business concepts shortly before the foundation, young companies and existing companies with innovative approaches. The introduction of a special prize, which is now being awarded for an inner city Initiative, is particularly noteworthy that is committed to sustainable and experience-oriented urban design, as [IHK Neubrandenburg] (https://www.neubrandenburg.ihk.de/starthilfe-undkunternehsfoerderung/wettbreub-er-- Altstadt/).

The application phase for the next round runs from March 1 to April 30, 2025, followed by jury visits in May and June that get to the bottom of the best ideas. Finally, the regional award ceremonies will take place on July 8, 2025 in Neubrandenburg, Rostock and Schwerin before the major regional award ceremony will be carried out in autumn.

creative minds wanted

The initiative to strengthen inner cities is of great importance in the region, because not only economic impulses are set, but also created quality of life. Many cities, such as Klütz, whose surroundings were predicate as a tourism location, contribute to the attractiveness of the region. Klütz is picturesquely located between the Hanseatic cities of Lübeck and Wismar and is characterized by the beautiful Festonallee and the renovated baroque castle Bothmer, so the [City of Klütz] (https://www.kluetz-mv.de/?view=article&id=146: Innerstadtitiative succession-altstadt-2025&catid=100). This connection to venerable traditions and a lively urban design promotes the holistic growth of this charming town.

It remains to be hoped that many other creative concepts will find their way into the cities and thus provide a living and experienced future in Mecklenburg-Western Pomerania!