DFB national team moved to the soccer district in Thuringia in 2027!

DFB national team moved to the soccer district in Thuringia in 2027!

From 2027, the German national soccer team will move-the new neighborhood will be in the picturesque Blankenhain in Thuringia. The reason for this change of location is the DFB Change of Complementary Change, which will switch from Adidas to the American manufacturer Nike in the coming year. This change is associated with some excitement, since Adidas was a partner of the DFB for over 70 years and there was all the men's World Cup and European Championship titles as well as several successes of the women. Now the partnership ends on December 31, 2026 and from January 1, 2027, Nike will equip the team with new jerseys. As the Nordsee-Zeitung is already in the final phase of the conclusion of the contract with the hotel complex and of the state development company Thuringia.

The national team will be accommodated in the Spa & Golfersort Weimarer Land, which also served as accommodation for the English national team during the 2024 home European Championship. Reservations against the move do not seem to exist, because the DFB team has already gained experience in Thuringia, as with its preparatory camp for the European Championship last year. DFB sports director Andreas Rettig will officially present the new training quarters on August 5, 2025.

The equipment and preparation

The hotel complex in Blankenhain offers several amenities, including one and a half training places, a paddle tennis system, a basketball square and even a helicopter landing site. The U21 national team will also have used there for the preparations for the European Championship and the region has already been tested well. The Image Stem quarters serves. The HSV and Union Berlin are currently preparing here in the run-up to the new Bundesliga season.

a new way with Nike

The move to Nike means not only a change of scenery for the team, but also an economic realignment. The DFB emphasized in a statement that Nike's economic offer was "by far the best". This decision was made in March 2024, as the Sportschau . Another reason for the change is the long-term vision of Nike to promote amateur and popular sports as well as for the sustainable development of women's football.

Interesting developments are also available with regard to the financial aspects: Adidas is currently in negotiations with the German Football League about a strategic partnership worth 100 million euros, which is to be completed in autumn 2023. The comparison of the company data shows that Nike clearly at the top with an annual turnover of 47.1 billion euros and a profit of 4.7 billion euros, while Adidas only recorded sales and a loss of 75 million euros.

With all these changes, the DFB faces an exciting new era that brings both challenges and opportunities. The residents of Blankenhain can already look forward to the increase in interest in their city if the national team moves in 2027!

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OrtBlankenhain, Deutschland
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