Berlin Fashion Week 2025: A new trend era for the fashion capital!

Berlin Fashion Week 2025: A new trend era for the fashion capital!

The Fashion Week in Berlin is in full swing, and the city shows its best side as an emerging fashion center. Designers from all over the world present innovative collections, including the Berlin label "Haderlump", which focuses intensively on new outfits. Designer Johann Ehrhardt leads a talented team of around 12 people who go public with fresh ideas. "Haderlump" has already received international attention, among other things through mentions in renowned publications such as the Vogue and the Guardian .

more and more is called the big fashion capitals such as Paris, Milan, London and New York with the big fashion capitals. The latest changes, especially since the organization of the Fashion Week was in the hands of the Fashion Council Germany, have contributed to the quality of the event. The program is perceived as modern and fresh, which not only benefits companies but also fresh talents.

A look at the current highlights

At this year's fashion Week, many designers have the opportunity to present their creations. Particularly noteworthy is the premiere of the “Berlin Contemporary” format, which is devoted to new, emerging talents. From over 18 fashion brands that take part in it, innovative names such as Dennis Chuene and Sia Arnika, as well as established brands such as Odeeh and Malaika Raiss. Berlin Fashion Week offers a wide range of events, including fashion performances, creative installations and numerous workshops. An exciting new format is the front fashion show, which is devoted entirely to the sustainable brands.

Another highlight is the record. Berlin Festival, which focuses on diversity. In Berlin-Charlottenburg, the Stilwerk kantgaragen, which are the perfect place for such events with their industrial design and historical charm.

sustainability and local producers

An important topic at Fashion Week is sustainability. Many designers, including the new Label Working Title, are working under the direction of Antonia Goy and Björn Kubeja, are committed to making production more environmentally friendly. Their goal is to produce biodegradable collections and to completely do without plastic. This vision is supported by many in the industry and is more than just a trend - it seems to shape the future of fashion.

But not only the big labels are involved, lone fighter such as Lydia Maurer also works on sustainable swimmingodes that adapt to all body shapes. Her creations come directly from GOTS-certified factories and are produced fairly. The importance of social responsibility is highly emphasized here, because sustainability is much more than just a keyword.

Despite the positive developments, young designers face challenges. Limited purchasing power in Berlin and rising studio prices represent obstacles. However, the Berlin Senate actively campaigns for the fashion industry and supports creative talents with around four million euros annually. Over 25,000 jobs and sales of five billion euros confirm the relevance of the industry in the capital.

The importance of social media and online sales is constantly increasing, and Johann Ehrhardt encourages all young designers to present their work online and not only market in their own neighborhood. "Especially in times like these, it makes sense to focus digital platforms into focus," said the designer. So Berlin remains not only a place of creative work, but also a hotspot for international fashion.