Dynamo Dresden: Ascent brings high costs despite TV money boom!

Dynamo Dresden: Ascent brings high costs despite TV money boom!

Dresden, Deutschland - The rise of Dynamo Dresden to the 2nd Bundesliga brings many challenges that not only bring positive aspects. Loud Saxon The association has to make higher expenses in some areas, despite the increased TV funds that increase from around 1.4 million euros in the 3rd league to around 8 million euros in the 2nd Bundesliga. These TV funds are relatively low compared to the competition.

In the 2nd Bundesliga there are a variety of teams from the southwest, while the northeast has many "white spots". For the fans of Dynamo Dresden, the East Duelle is currently mainly limited to encounters with 1. FC Magdeburg. The team leads the longest trip to SV Elversberg in Saarland, which could take over 600 kilometers.

financial effects

The financial effects of the ascent are obvious. Dynamo Dresden is in the 3rd league at the end of the table after three seasons. This situation is still exacerbated by the distribution of national revenues, which are estimated to be around 1.212 billion euros for the 2024/25 season. Football money reports that the TV money is distributed according to a "four-pillar model", which takes into account both equal distribution and performance.

This season, the national television money has grown to around 1.212 billion euros, which is an increase compared to previous years. The uniform distribution of revenues stipulates that 50% of the funds are distributed equally, which means around 7.4 million euros for each club in the 2nd Bundesliga. For Dynamo Dresden, however, this will only be a partial solution for the larger financial challenges with which the association is faced.

market analysis and sponsorship

The DFL also analyzed the national revenues from the roof room, which is 4.572 billion euros. The income from sponsorship and group marketing has also been in focus in recent years. According to television money reached the income from Sponsoring in the 2023/24 season, a slightly declining trend is shown compared to the 2019/20 season, where the income is 42 million euros lay.

summarized Dynamo Dresden faces a complex financial picture. While the TV funds in the 2nd Bundesliga are usually higher than in the 3rd league, increasing expenses and the competitive landscape put a strain on the association's coffers. The way to the 2nd Bundesliga is not only a sporting success for Dynamo Dresden, but also a financial challenge.