FC Urban: The football revolution for Munich's players of tomorrow!
FC Urban: The football revolution for Munich's players of tomorrow!
München, Deutschland - The UEFA presented two groundbreaking projects in the Munich town hall today on the occasion of the Champions League final: the "FC Urban" and "Equip Sport". These initiatives aim to combine people and motivate them for physical activity, such as Merkur reported. With its concept, which enables the organization of leisure football games using an app, the "FC Urban" could rise to the largest football organization in the world, and thus even outperform FC Bayern and Benfica, each have around 400,000 members.
It is particularly noteworthy that the "FC Urban" app enables users to specify when and where they want to play. It organizes 21 teammates of similar strength in no time and reserves a nearby soccer field. She also follows the mileage and gates that are scored during the games. For frequent games, users receive bonus points, with a fee that is ultimately.
innovative concept and support
The premiere of the "FC Urban" took place as part of the UEFA Champion Fan Festival in the Olympiapark Munich and was supported by Mastercard, an official UEFA partner for over 30 years. Mastercard not only provides financial grants, but also offers mentoring and media attention to develop the start-up on a platform for leisure football that is open, flexible and inclusive, as Radio Gong reports.
In order to promote the integration of different social groups, the Mastercard Urban Tournament is regularly organized, which brings people together for different backgrounds. Participation is possible for everyone, regardless of their level of performance, which makes the project more attractive.
Additional initiative: Equip Sport
In addition to the "FC Urban", UEFA also presents the "Equip Sport" app. This enables users to rent sports equipment at public sports fields by opening a display case with devices such as footballs and basket balls using the app. There is also a payment model here, and users are obliged to return the devices after use. The first tests of these two projects in large cities like Munich have already been successful.
The world champion Sami Khedira has also expressed a positive statement about both projects and emphasized their potential to promote popular sports. The initiatives of the UEFA could not only make access to sports easier, but also strengthen social interaction and integration in communities.
future and digital transformation
The developments from these projects are part of a larger trend in professional sports that illuminates the influence of innovations and digital transformation on the fan experience. Events such as the sports innovation 2022 have underlined the importance of digital technologies that help to shape the relationship between fans and their clubs. that the needs of fans and new digital possibilities are increasingly in focus.
With projects such as FC Urban and Equip Sport, UEFA is paving the way for a new era in sport in which digitization plays a central role and facilitates access and participation in sports for everyone. These initiatives could set future standards and change the landscape of width and competitive sports.
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