The focus: This is how the value comes into the bottle!

The focus: This is how the value comes into the bottle!

Bopfingen, Deutschland - wine is much more than just a drink; It is a cultural good with a precarious pricing that is influenced by numerous factors. Henrike Heinicke, a wine expert and former Württemberg wine princess, illuminates the elements that determine the prices for wine. According to their expertise, marketing strategies, monoproollages and the assessment by critics have a significant impact on the wine price. It illustrates that prices over 100 euros are often more justified by marketing rather than actual quality. As an example, she mentions the Domaine de la Romanée Conti, where the most expensive Pinot Noir is sold at prices of up to 18,000 euros per bottle. Such extreme pricing are far -reaching and stirring emotional ties to wine, which is considered a luxury good in many cultures.

The area of ​​tension between price and quality is also evident in the perception of wine reviews. These are often based on points systems that are relatively to be viewed. According to Heinicke, high ratings from 18 or 95 points are crucial for rapidly rising prices. Nevertheless, different wine critics have different criteria that are not only nationally but also culturally different.

winning tendencies on the market

The discussion about wine prices is increasingly being held on social media and forums. According to current analyzes, the average price for one liter of wine in German food retail is 2.92 euros. In the online trade, which is of interest due to its more extensive database and range width, the calculations show that the average price for a 0.75 liter wine is 47.52 euros. The median price, on the other hand, is 17.67 euros, which means that half of all wines cost less than this price.

The price range in the online database also shows that wines exist for 2.69 euros (Lambrusco) up to record prices from 9,990.90 euros (Bordeaux, year 1890). While the most common price is 9.90 euros, the span of the prices varies significantly. Such price distributions underline the variety and differences that exist in the wine market.

Investments in wine

wine has not only established itself as a stimulant, but also as a potential investment object. Red and sweet wines from Bordeaux and German Rieslings are particularly promising wines for investments. Heinicke mentions several wineries, whose products enjoy cult status in collectors and are considered to be value -resistant. These include:

• Petrus winery (FR - Merlot)
• château d’Ak comfort (FR - sweet wine)
• Dom Pérignon (FR - Champagne)
• Ornellaia winery (IT - Masseto, Merlot)
• Weingut Egon Müller (DE - Scharzhofberg Riesling Süßwein)
• Winery Kracher (AT - Sweet wine)
• Weingut Gantenbein (CH - all wines)
• Penfolds winery (from - Cabernet Sauvignon)
• Cloudy Bay (NZ - Sauvignon Blanc)
• Winery Opus One (USA - red wines)
• Vinedo Chadqick (Chile - Cabernet Sauvignon)

These wineries are not only known for their quality, but also for their ability to gain value over time. Investments in wine can therefore be promising, but they need both knowledge and a sense of trends.

The role of wine rating

Wine System AG also plays an important role in the evaluation of wine. Since its foundation in 1999, it has developed a rating system that serves as a yardstick. In competitions such as the International Biowein Prize, special attention is paid to ecologically produced grapes. These competitions not only support the marketing of wines, but also to maintain traditional viticulture cultures in different countries.

For more information on prices and trends in the wine market, click Schwäbische Post , Weinkenner and Weinpreis .