Dynamo Dresden in the crisis: fans rage against management!
Dynamo Dresden in the crisis: fans rage against management!
In the last general meeting of Dynamo Dresden, the discussion about the buyback of the fan shop met with a violent response. The members spoke out for the buyback initiative by 2026 with an overwhelming majority, despite concerns about the considerable investment. According to information from Kicker , the active fan scene is heavily involved in internal decisions, which underlines the importance of the fan base for the association.
The opinions within the management days are divided. Financial Managing Director Stephan Zimmermann and head of communication David Fischer have different opinions regarding the fanshop project. While Zimmermann critically looks at the financial dimensions, Fischer relies on the emotional binding of the fans and the associated identity of the association.
public attacks and fan frustration
Also managing director Sport, Thomas Brendel, has an understanding of the frustration of the fans. This is primarily due to the limited ticket quotas for a test game in Prague. "Unfortunately, despite our efforts, we could not negotiate a higher contingent," said Brendel. He wants to find a constructive solution for the dissatisfaction of the fans and at the same time emphasizes that responsibility cannot be postponed to a single employee.
protection of employees first.
Stephan Zimmermann made it clear that the protection of the employees is top priority. Criticism of employees should be addressed directly to the management, and nobody should be afraid of being publicly insulted. This clear attitude shows that the association wants to promote a respectful and safe work environment.
The current situation at Dynamo Dresden is not only an internal challenge, but also reflects major problems in football. A new study by Dr. Wojtek Kulczycki and Prof. Dr. Jörg Königstorfer, who in the journal European Sport Management Quarterly was highlighted, how football clubs can benefit from their social commitment. The study finds that local CSR activities have positive effects for both small and large clubs.
In view of the challenges and internal conflicts, it is crucial that Dynamo Dresden finds a balance between the interests of the fans and the economic aspects of the association. It remains to be seen how the further development in the fan scene and the club management will go.| Details | |
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| Ort | Dresden, Deutschland |
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