Vacation high with Bulgarian tourists: Germany as a long -running favorite!

Discover the Elbe-Elster-Land, which shone with +8.11% of the length of stay among tourists in 2024 and became the most popular travel destination in Brandenburg.
Discover the Elbe-Elster-Land, which shone with +8.11% of the length of stay among tourists in 2024 and became the most popular travel destination in Brandenburg. (Symbolbild/NAG)

Vacation high with Bulgarian tourists: Germany as a long -running favorite!

Elbe-Elster, Deutschland - The travel industry in Germany has recently experienced noticeable flights of height. What turns out to be a gratifying news for the industry is a real boom in tourism, which even exceeds the record figures in 2019. According to the latest figures, 496.1 million overnight stays were counted in 2024, which corresponds to an increase of 1.9 percent compared to 2023. This is reported by the German tourism association . December alone recorded an increase of 3.6 percent with 31 million overnight stays. Who would have thought?

In particular, demand from abroad has increased. In 2024, foreign guests generated 85.3 million overnight stays, an increase of 5.4 percent compared to the previous year. Even if this level is slightly below 2019, the signs for a positive trend are obvious. Reinhard Meyer, President of the DTV, emphasizes how important it is to continue to optimize the framework conditions for the industry in order to meet the current trends.

special trends in German tourism

An insightful analysis of the Berlin School of Business and Innovation (BSBI) takes a close look at the length of stay of tourists from 56 countries in Germany. Particularly noteworthy here are the Bulgarian tourists, whose length of stay in 2024 has increased by impressive 6.87 percent compared to 2023. This shows that vacation in Germany is a worthwhile affair for many, even if Germans also like to travel to southern countries, as the analysis proves. Taiwan and the Czech Republic also recorded growth of 4 percent or 2.27 percent.

However, there were also declines, especially among guests from Slovenia, Croatia and Slovakia, all of which spent more than 15 percent less time in Germany. On the map of the most popular federal states, Saxony-Anhalt has had a positive development with an increase of 1.01 percent, while Berlin struck the largest decline in 2.97 percent. Compared to the 140 German travel areas, the Elbe-Elster-Land in Brandenburg stands out, which leads the list with an increase of 8.11 percent.

travel behavior of the Germans

What does the travel behavior of Germans look like? According to Statista, over 56 million Germans traveled on vacation in 2024, which showed about 68 million trips in total. The Germans spent an average of around 1,300 euros for their vacation. The domestic goal remains a popular goal: 29 percent of travelers plan for 2025 to spend their vacation in Germany. Bavaria and Schleswig-Holstein are particularly popular, while the North and Baltic Sea coasts in summer and the Bavarian ski areas attract many visitors in winter.

The most popular travel destinations outside of Germany were in 2024 Spain, Italy and Turkey, together with an increasing interest in long -distance trips, especially to Asia. Despite the challenges such as short -term bookings, the travel pleasure remains unbroken. The Germans have clear ideas of their vacation: relaxation, nature experiences and cultural highlights are at the top of the list of wishes.

Overall, there is a positive picture for the future of tourism in Germany. The industry has reacted with courage and adaptability to the changed travel habits and continued to look good for a successful 2025.

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OrtElbe-Elster, Deutschland
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