Caravan Wendt: The huge motorhome hit in northern Germany!

Caravan Wendt: The huge motorhome hit in northern Germany!

The world of motorhomes has picked up speed in recent years, and at the forefront is the company Caravan Wendt, which is based in the heart of Mecklenburg-Western Pomerania. Founded in the early 1990s by Matthias and Christiane Wendt, the company has grown into the second largest caravan dealer in Germany. It all started in a modest 300 square meter space selling used caravans before business really took off.

The company's headquarters, which is also considered a magnet for caravan and motorhome drivers in the north and east of Germany, is located in Kremmin, in the Ludwigslust/Parchim district. An impressive selection of around 800 vehicles can be viewed on a huge 50,000 square meters, mostly from 20 well-known manufacturers such as Bürstner and Hymer - a feast for every camping lover.

Increasing demand and high sales

The demand for mobile homes shows a steep spread in Germany. 15 years ago, more mobile homes were registered than caravans, and the damage pattern is also underlined by Caravan Wendt's high sales, which are in the three-digit million range - more precise figures have not been published, but one thing is certain: good business is being done here!

The prices also speak for themselves: While the costs for a new motorhome start at at least 55,000 euros, in the past vehicles for up to 750,000 euros were sold. Buyers are predominantly wealthy individuals or entrepreneurs, many of whom pay the entire price immediately. The average age of buyers is 55, which is exciting as the trend towards more mobility and freedom appeals to younger and younger generations.

Innovations and expansion

Young minds like Manuel Wendt, the son of the founders and junior manager, bring a breath of fresh air to the traditional company. He has not only gained experience in the IT industry, but also developed software for caravan dealers, which now sells around 60% of motorhomes in Germany. He is also a pioneer in the digital sector and has established an extensive vehicle configurator on the company's homepage.

By providing services such as rental, workshop and an accessories shop, Caravan Wendt appeals to a wide audience. The company is equally attractive to beginners, globetrotters and long-term campers and serves the needs of customers in a modern and contemporary way with its communication channels on Facebook, Instagram and WhatsApp.

A look outside the box

But what is the situation in the market overall? A comprehensive overview of the German recreational vehicle market as well as international developments can be obtained from the Caravanning Industry Association (CIVD), which regularly produces market analyzes and uses studies to identify trends and advance the industry. If you would like to find out more about the latest developments, you can find information about the recreational vehicle market at CIVD.

All in all, Caravan Wendt has not only catapulted itself to the top of the industry, but also shows how important innovation and adaptability are in times of increasing demand. This success story has developed through smart decisions and a feel for the market, which will certainly open up even more exciting chapters in the future.

You can find out more about Caravan Wendt's impressive history and offers directly on their website Caravana.

For more detailed information about developments in the caravan and travel market, it is worth taking a look at the exciting reporting from [Baltic Sea newspaper].