Tourism on the Baltic Sea: worries about the future and overload!

Tourism on the Baltic Sea: worries about the future and overload!

Vorpommern-Rügen, Deutschland - The Baltic Sea, an extremely popular holiday destination in Germany, attracts millions of tourists every year, especially on the Majestic Islands of Rügen and Usedom as well as in the Bay of Lübeck. However, despite stable overnight stays, the industry is faced with considerable challenges in Mecklenburg-Western Pomerania. According to moin.de report many companies of massive problems, which are caused by increasing labor costs, an acute lack of personnel and high energy prices. As part of a recent tourism survey by the North German IHK, a growing consumption of consumption of the guests was found, which is reflected in short -term bookings and a falling output.

The President of the German Hotel and Restaurant Association, Lars Schwarz, sees the current situation as critical and describes a general uncertainty. Knud Hansen, deputy chairman of the IHK Nord, summarizes the situation: 84% of the companies perceive the labor costs as the greatest risk, followed by the equally worrying prices for energy and food. Alarming is also the geopolitical situation that has a negative impact on international travel.

The ambivalence of tourism

Despite these challenges, there are positive voices from the population. A study that was presented by rnd.de of tourism. Jobs are created and the local economy is boosted. However, 45% of those surveyed show that tourism overloaded the region. In Usedom, even 67% find the places "too full".

Another result of the study leaves a thread aftertaste: 59% of those surveyed are convinced that tourism is burdening nature, and 53% see increasing prices as a direct result of tourism. A third of the population cannot improve the quality of life through the tourist currents. Wolfgang Waldmüller, President of the State Tourism Association, emphasizes the need for a balanced discussion about overloading and suggests a focused approach to high -quality tourism.

Design the future of travel

In view of the current challenges, innovation is required. The future of tourism will become increasingly characterized by sustainability and digitization, as reported Statista . Topics such as eco-tourism and individual travel experiences are becoming increasingly important. Over half of the Germans want to switch off on their vacation and travel environmentally consciously. The trend towards more sustainability is also evident in the increased demand for environmentally friendly services and alternatives to classic travel methods.

In the digital world, development is progressing: More than 30% of Germans can imagine using artificial intelligence for their vacation planning. Apps and social media also have a major impact on travel behavior, while at the same time a growing awareness of ecological aspects can be determined.