Norma starts plus app: up to 50% discount on daily purchases!
Norma starts plus app: up to 50% discount on daily purchases!
Deutschland - Norma released its new Plus app on June 2, 2025, which is to revolutionize the shopping experience for customers. The revised app aims to connect the online and offline world and offers digital coupons with savings of up to 50 percent. According to ruHR24.de benefit from the new functions. Users only have to register with an email address and a password to be able to use the app.
The new Plus app is already available in the common app stores. Existing users of the old Norma app must have an update in order to be able to access the advertised new functions and offers. A concrete example of the app's discount campaigns is a 400-gram cup of Rama, which costs only 1.11 euros with coupon, which corresponds to a saving of 49 percent. In the future, further discounts on products such as drinks, cheese and summer fashion are planned to support Norma's price strategy.
integration of digital and traditional
A central goal of the Norma Plus app is to improve customer loyalty. According to presseportal.de it should be enabled to get exclusive offers directly on your smartphone, which optimizes the shopping experience in the branches. This digital transformation is supported by the fact that consumers increasingly appreciate digital coupons and offers, as a study by Murmuras shows.
The integration of digital coupons in retail apps has become more important in recent years, such as Marktforschung.de . This type of offer not only improves user experience, but also acts as an important tool to keep customers in the competitive environment. The study underlines that coupons in drugstore apps are the most popular feature and can contribute significantly to customer acquisition.
In summary, it can be said that the introduction of the Norma Plus app is a significant step in the digital transformation of retail. The app promises to improve the shopping experience for customers and to convince with attractive discounts in both inpatient and digital trade.Details | |
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