Alzarro Dönerworld in financial emergency: bankruptcy and restart for Gera?

Alzarro Dönerworld in financial emergency: bankruptcy and restart for Gera?

Korbußen, Deutschland - Like a thunderbill, the news of the provisional bankruptcy of Alzarro Dönerworld GmbH from Korbussen at Gera has taken. The innovative company, which launched the world's first backer in 2024, is fighting for survival. However, Managing Director Mustafa Demirkürek plans to continue operating with the help of an insolvency administrator and fresh capital. The modern production facilities, which are equipped with an average eight -pointed amount, can produce up to 100,000 kebab daily at full capacity. The factory currently brings it to 15,000 finished kebab per day and convinces with its quality and hygiene. Employees wear hoods and facial masks while machines form, fill, close and bake the dumplings fully automatically. After baking, dampening, cooling, testing, weight control and packaging follow before the products get on the market.

The problems led to bankruptcy are diverse. Delays in the delivery of specialized machines and a jumped investor have brought the company into difficulties. In addition, the sales figures remained behind the expectations, which not only presents the manufacturer, but also large retail chains such as Rewe and Edeka, which sell the product, for challenges. The price for the popular product "Dönerback", a filled dough coat with chicken, lettuce and garlic sauce, is 6.99 euros.

financial difficulties and market development

Alzarro Dönerworld GmbH is not only with your financial problems. In 2024, a total of 21,812 companies in Germany filed for bankruptcy, which means an increase of 22.4 % compared to 2023. These worrying numbers reflect a growing economic uncertainty. Many of the affected companies have struggled with crises in recent years and finally saw themselves forced to throw the towel. ifm-bonn.org indicates that numerous self-employed people can also be found among the bankruptcies who had to make an application due to past financial difficulties.

hygiene and product quality in focus

Despite the bankruptcy, production in the state -of -the -art factory is in full swing. The entire production hall is lined with stainless steel, and hygiene has a high priority. Up to 42 tons of salad is processed every day, and the range offered includes three flavors. Reviews on social media refer to both the price and the taste of the baking darer, but Demirkürek is convinced of the quality of its products. His ambitions are great. In the long term, he would like to sell 100,000 kebab daily and achieve a fixed establishment in the market.

The case of Alzarro Dönerworld shows how quickly things can go in the food industry. At a time when many companies are fighting with similar difficulties, it remains to be hoped that the company can take a turn for the positive.