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Mittelbrandenburg Sparkasse strengthens Turbine Potsdam in women's sports!
Turbine Potsdam and Mittelbrandenburgische Sparkasse are extending their partnership - a sign for women's football in Potsdam.
Mittelbrandenburg Sparkasse strengthens Turbine Potsdam in women's sports!
On October 2, 2025, an important step was taken for 1. FFC Turbine Potsdam in the Karl Liebknecht Stadium. Mittelbrandenburgische Sparkasse (MBS) has extended its partnership with the association for another year. With this commitment, MBS not only shows its strong interest in women's football, but also in the city of Potsdam itself. Turbine Potsdam has already emphasized that the support of MBS offers the players optimal conditions for sporting success.
The MBS-Bank in the stadium has established itself as a symbolic place that is important not only for the players, but also for the entire community. The association appreciates the MBS as a reliable partner in the current season and thanks for the trust they have placed in them and the loyalty.
Commitment in women's sports
MBS' commitment is part of a larger trend that can be observed in current women's sports. According to an article by ESB Online It shows that more and more companies are recognizing the potential in women's sports. Issues such as equity and diversification are becoming increasingly important, even if the media presence of women's sports often lags behind.
Overall, interest in sponsorship in women's sports appears to be growing, even if the sponsorships realized often fall short of expectations. Particularly interesting approaches come from regional support and creative content formats that stand out from classic sponsorship.
Future prospects in women's sports
The positive development of women's sports, especially football, is also supported by Sportforum Switzerland highlighted as remarkable. Events such as the Women's European Championship, the UEFA Women's Champions League or the Olympic Games have helped women's sport achieve significant reach. Prominent athletes such as Alexandra Popp, Lena Oberdorf and Malaika Mihambo are examples of this departure.
The increasing professionalization of women's sports not only promotes media presence, but also offers interesting approaches for sponsors. More and more brands show interest in this market, which further increases the attractiveness of women's sports. Sponsoring not only gains credibility, but also opens up new design options.
With this positive development, MBS can be proud of the support of Turbine Potsdam and at the same time set an example for women's football. It remains to be seen how these trends will continue to unfold in the coming years - for the club and women's sport as a whole.