Uckermark celebrates: tmu wins tourism award for sustainability!

Uckermark celebrates: tmu wins tourism award for sustainability!

Tourismus Marketing Uckermark GmbH (tmu) has now been awarded the renowned Tourism Prize of the State of Brandenburg, a significant sign of the sustainable development of tourism in the region. After 15 years of dedicated work in the field of sustainability, the jury recognizes tmu's diverse projects that make a positive contribution to promoting ecological diversity and preserving natural resources.

Uckermark's district administrator Karina Dörk and Anet Hoppe, the managing director of the tmu, ceremonially accepted the award from Economics Minister Daniel Keller. She informed the district council about the success and the need to continue to focus on sustainability. “Ecology and sustainability in tourism are very important,” noted Anet Hoppe at the award ceremony, underlining the importance of this topic.

Sustainable projects in the Uckermark

tmu's projects to promote sustainability are diverse. These include, among other things, tree gifts on celebratory occasions that benefit biodiversity and exciting nature experiences such as donkey hikes through the picturesque Uckermark. The printing of information materials on 100% recycled paper also shows how serious the tmu is about the issue of sustainability. Loud tourismus-uckermark.de The Tourism Sustainability Advisory Board was also founded in 2015 to continuously develop the region as a sustainable tourism destination and to monitor the relevant guidelines.

This advisory board, consisting of nine members from science, social affairs, nature conservation and tourism, meets regularly in Prenzlau to discuss current projects in the area of ​​sustainability and to promote dialogue with agriculture. tmu GmbH coordinates the activities of this committee and is leading the implementation of projects that support local economic cycles and promote sustainable mobility offerings in the region.

A growing market

The market for sustainable tourism offers in Germany is booming. More and more travelers are attaching importance to environmentally friendly vacation options. Brandenburg has committed itself to this trend and is actively working on sustainable tourism like this tourismusnetzwerk-brandenburg.de emphasized. The protection of natural resources and adaptation to climate change are key issues that are of great importance for the future of tourism in the region.

A total of 19 applications were submitted for the 2025 State Tourism Award, eight of which were nominated. In addition to the tmu, the Heinz Sielmann Foundation and the Gut Leben Landresort also received this prestigious award, which is worth 2,500 euros.

With such initiatives, the Uckermark is sending a strong signal for sustainable tourism development. The combination of regional commitment, innovative projects and a strong awareness of sustainability make the region an attractive destination for environmentally conscious travelers.