Empty shelves in Schwerin: Trekking König has to close after a decline in sales!

Empty shelves in Schwerin: Trekking König has to close after a decline in sales!

Things have been looking pretty bleak at Marienplatz in Schwerin lately. More and more stores are having to close their doors, including the well-known specialty store Trekking König, which has been a destination for outdoor enthusiasts for the past six years. How Northern Courier reported that it has gone out of business due to declining sales and strong competition from the Internet. Sales during the clearance sale fell short of expectations and many customers appear to only seek advice before purchasing online.

Stefan König, the company boss, and his employees have to endure the frustration of their lack of willingness to buy. The constant discounts apparently did not receive the desired response. At a time when the market for outdoor equipment is increasingly dominated by online platforms such as Amazon and Temu, brick-and-mortar retailers are required to reduce prices, but are often unable to cope with the high costs of rent and salaries. This situation means that all 14 Trekking König employees have to lose their jobs.

Penetrating the Internet

However, amid the decline of brick-and-mortar retail, new digital offerings are flourishing. It's an interesting sounding platform 67Games.io, which specializes in browser games. This site allows users to play games directly in the browser without downloads. What's particularly interesting is that it runs smoothly on school Chromebooks as well as laptops and cell phones. After registering, players can look forward to an ad-free experience - a real bonus for all gamers.

The selection of games on 67Games.io is diverse, from reflex games to puzzles to multi-part multiplayer adventures. Many games can be started in seconds and are ideal for short breaks. Not only is fun encouraged, but also quick thinking and problem solving, which is particularly popular with the younger generation.

The change in the market

Developments in retail stand in stark contrast to the booming online platforms. While many stores like Trekking König have to close, platforms like 67Games.io are gaining in importance. Customers are often annoyed by the high prices in brick-and-mortar stores and prefer the low prices of online providers. This dynamic not only poses enormous challenges for traditional businesses, but also changes the way consumption and entertainment are perceived.

Given these trends, it is important that companies develop a strategy to survive in the digital age. But the question remains: How does retail find a way out of this dilemma? Perhaps a combination of personal service and creative online offerings will be needed to lure customers back into stores. It remains to be seen how the situation around Marienplatz and similar trading centers will develop in the future.