Team Germany unveils new look for the 2026 Olympics!

Team Germany unveils new look for the 2026 Olympics!

What’s new in Cologne? Today, Team Germany unveiled the highly anticipated new look for the 2026 Milan Cortina Olympic and Paralympic Winter Games. Just three months before the big sporting event, the collection was presented digitally on November 4th via the Team D and adidas channels. Large screens in Hamburg and Oberhausen set impressive accents, showing athletes in their new outfits. Bobsleigh Olympic champion Laura Nolte presented the design in the ARD morning magazine, while Matthias Killing unveiled a surprise package in unboxing style on SAT.1 breakfast television.

The new collection includes around 70 pieces and was developed in close collaboration between adidas, the German Olympic Sports Confederation (DOSB) and the German Disabled Sports Association (DBS). It is based on the adidas TERREX line and promises maximum comfort, whether on the slopes or in the Olympic Village. All team members will be dressed uniformly at the opening ceremony, which represents cohesion and diversity. What's special: The equipment is designed according to inclusive principles and is available in different sizes, with no zippers or small buttons in order to offer the athletes optimal comfort.

Insight into the 2026 Winter Olympics

The 2026 Winter Olympics will be held in Italy from February 6th to 22nd. The host cities are Milan and Cortina d’Ampezzo, complemented by other exciting venues such as Bormio, Livigno and Verona. The opening ceremony will take place at the famous San Siro Stadium in Milan, while the closing ceremony will take place at the Verona Arena. There are a total of 13 competition venues, 11 of which are existing or temporarily built sports venues.

A look at the competition schedule shows that the curling competition starts on February 4th. The first medal will be awarded on February 7th, when the men's downhill takes place in Bormio and the snowboard big air in Livigno. Another highlight is coming up on February 21st, when the figure skating gala takes place in Milan. The highlight of the games, the closing ceremony, will take place on February 22nd in Verona.

Ticket information and participation of the athletes

Advance ticket sales are an important issue for fans of the Winter Games. For those interested, registration is required by January 15th, the remaining tickets will be available from April 2025. The German men's ice hockey team has already qualified, while the women's national ice hockey team is still fighting for a place in the games at the qualification tournament in Bremerhaven.

In an interesting new development, ski mountaineering is introduced as an official sport and there are exciting new events such as the skeleton mixed team competition and the women's luge doubles. What is particularly pleasing is the high proportion of women at the games, which is clearly visible at 47%. Looking back, the German athletes took excellent second place in the medal table at the 2022 Winter Olympics in Beijing with 12 gold, 10 silver and 5 bronze medals.

The anticipation for the games in Italy is growing, and with Team Germany's new look, the representation of the athletes will be a very special eye-catcher. DOSB reports that the collection really has a lot to offer and we can't wait to see how the athletes will perform in Milan Cortina. Also at Team Germany Preparations are in full swing, because the 2026 Winter Olympics will have to assert themselves not only in terms of sport, but also in terms of style.