Dr. Emkus: This is how the Geraer Tikok star conquers the podcast world!

Dr. Emkus: This is how the Geraer Tikok star conquers the podcast world!

In the lively world of podcasts, the mixture of wit and truth remains a recipe for success. So also in the latest format "Beats & Business", where the two Podcaster Michel Kirchner and Levi Bärnreuther, better known as Tekkschuster and Ostrausch, offer exciting insights into the music scene and life behind the scenes. In the latest episode of the series you have Dr. Emkus invited as a guest, a popular Tikok and Instagram star who impresses with his unique style and humorous considerations of topics such as the filter craze or festival fashion. Dr. Emkus, alias Markus Hanschke, not only caught up in Gera, Thuringia, roots, but also collected over a million follow -up on TikTok.

The podcast is supported and combined with relevant social issues by the Fischer Academy, a renowned driving school in Germany. Dr. In his conversation, Emkus not only speaks about his plans for the future, but also shares his thoughts on cooperations and his strategies in dealing with negative comments from the Internet. It sounds as if a whole bundle of experiences and insights are given to the best that are both amusing and instructive.

podcasts - a growing trend

podcasts have become an integral part of the modern media landscape. According to DeutschePodcasts.de Listen to regular podcasts in Germany. From news to science to personal stories - the variety of topics is almost unlimited. Podcasts offer an opportunity to deal intensively with topics that are often neglected in other media.

The term "podcast" is made up of "iPod" and "Broadcast" and has developed significantly since the first beginnings in Germany around 2004. In the past, podcasts were only accessible via computers, today a simple microphone and recording software are sufficient to start a format yourself. The technical hurdles have dropped and the variety ranges from amateurous to professional productions.

flexibility and monetization options

podcasts offer great flexibility. They can be heard at any time and anywhere - while commuting, sports or just at home on the sofa. But how do podcaster make money? Possibilities are, for example:

• sponsoring: Companies place their brands.
• Advertising: Companies switch advertising that is remunerated depending on the number of listeners.
• donations and crowdfunding: fans support podcaster directly.
• Premium content: Additional consequences are offered for a fee.
• Product sale: Own products can be marketed via the podcast.

These monetization strategies enable podcasters to build up a sustainable platform. However, listeners should be critical of the choice of their information sources, because not all podcasts offer high quality content.