Rennsteig becomes a magnet: tourism professionals are planning big changes!

The regional network Thuringian Forest plans to convert into a common good GmbH to strengthen tourism on the Rennsteig.
The regional network Thuringian Forest plans to convert into a common good GmbH to strengthen tourism on the Rennsteig. (Symbolbild/NAG)

Rennsteig becomes a magnet: tourism professionals are planning big changes!

The Thuringian Forest is not only known for its breathtaking nature, but also for a new chapter in tourist marketing, which will soon be opened. The "Regional Association Thuringian Forest" plays a central role in this. Since its foundation in 2005, this association has been the largest tourist umbrella organization in Thuringia and has established itself as an essential player on the famous Rennsteig. He takes care of the marketing and development of the region, which also includes the Thuringian Forest nature park and the Vessertal UNESCO biosphere reserve. The association currently consists of around 100 members, including eight counties and the city of Suhl, and controls annual contributions of around 850,000 euros.

like insuedthueringen.de. This conversion should enable counties and the independent city of Suhl to act as a partner with the greatest influence and thus to make the tourist development of the region sustainable. This could make the course for effective cooperation between everyone involved, which meets both the interests of the members and the needs of tourists.

diverse challenges and opportunities

Tourism in the Thuringian Forest attracts around 4.1 million visitors every year and is an important economic factor for the region. Around 4,000 of the approximately 23,000 employees subject to social security contributions in the Thuringian hospitality industry work in South Thuringia. This shows how relevant the industry is, even if the tourism sector, on the other hand, only contributes 3-4% to the gross domestic product in Thuringia. The regional network would like to encounter this with various projects that not only promote image formation, but also the development of tourist infrastructure.

The Thuringian Forest is exceptionally worth living, offers clean air, short distances and an attractive environment - factors that also accommodate young people. As explained on thueringen.tourismetzwerk.info, the possibilities for professional development and the affordable living environment are an attractive connection for many. Despite an increasing average income in recent years, the specialist bottleneck in the region remains a major problem. Currently looking for qualified employees in industry and hospitality.

projects for the future

In order to further make the region for tourists and locals attractive, the regional network plans numerous projects such as the development of tourist products and the improvement in service quality. The commitment is supported by cooperation in state bodies in order to further develop the Thuringian tourism concept. The lobbying work remains an important concern in order to consciously represent the interests of the members and to actively promote the cultural diversity of the region through stronger networking.

like pressebuero-jenshirsch.de, this also includes cultural highlights such as historical castles, castles and festivals. These offers not only increase the quality of life of the locals, but also attract tourists. In order to actively help shape the future of the Thuringian forest, there is close cooperation between the administration, the economy and the tourist players of essential importance.

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OrtSchmalkalden-Meiningen, Deutschland
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