After 20 years: Flower lent in Winnenden has found a new successor!

After 20 years: Flower lent in Winnenden has found a new successor!

Schorndorfer Straße 9, 71364 Winnenden, Deutschland - In Winnenden, a striking chapter has come to an end in the history of flower trade. The specialist shop "Blumen-Lent" on Schorndorfer Straße 9 finally closed its doors. After 20 years of loyal ban with the floral wishes of the customers, the team said goodbye with a warm message in the shop window, in which they thanked for the long -term loyalty. The sale took place before and after Pentecost, and the regular customers were able to indulge in memories.

"flower-lent" was operated by Uwe van Lent from Waiblingen for over two decades. He ran the business as a branch next to his main location in the Waiblingen cupboard. Now homeowner Dieter Nordhausen has already found a successor who wants to continue the tradition of flower sales in this corner of Winnenden. There are more details about Uwe van Lent and his company on corporate information, where you can also find your contact details and further information here .

flower market in change

The flower market in Germany looks back on moving years. During the Corona pandemic, the industry experienced record sales of up to 10 billion euros. In 2024, however, sales swept back to a pre-pandemic level of around 8.8 billion euros. The popularity of cut flowers, especially the rose, is reflected in over a billion imported roses, which mainly come from the Netherlands. These conditions make it clear that flowers and plants are not only part of our everyday life, but also an important part of interpersonal relationships.

However, the Situation for local flower shops is not exactly gratifying. The competition from garden centers, branchists and supermarkets is becoming increasingly noticeable. This could also be the reason why the number of retail companies in the industry is steadily falling. According to Statista, the number of trainees to the florist in Germany is only around 1,800 in 2023-a drastic decline compared to 8.100 in 2002 here .

future for flower trade

The future of flower trade requires creative approaches, especially since online trade experienced a boom during pandemic. But this decline in the online trend could also be an opportunity for local dealers. In a world full of discounters and garden centers, flower shops, such as "flower-lent", have to position themselves innovatively and play out their strengths. The good hand for personal advice and individual flower arrangements could be crucial to survive in competition.

The closure of "flower-lent" is another wink on how important the cohesion of small retailers is in times of change. It will be interesting to see whether the successor, who will soon take over the scepter, can bring a breath of fresh air to the business and the customers will continue to delight with blooming compositions.

For all those who are now curious about the successor to the footsteps of Uwe van Lent, it should be said: The names and news will be announced soon. So let's go to the next stage of the flower trade in Winnenden!