Brandenburg as a holiday paradise: record numbers during the holiday season!
Brandenburg will record record numbers of tourists in the summer of 2025. Schools are closing, while nature-based offerings are attracting guests.

Brandenburg as a holiday paradise: record numbers during the holiday season!
Brandenburg is in the middle of the high season and presents itself as the number 1 holiday destination. The summer holidays are just beginning and the schools and educational institutions are taking a break for almost six weeks. This fact attracts countless guests who want to explore the picturesque landscape, numerous lakes and the cultural treasures of the region. Loud Jörg Vogel singer The tourism sector in Brandenburg is currently experiencing a real boom.
Kurt Fischer, tourism policy spokesman for the SPD parliamentary group, highlights the impressive record numbers of guests and overnight stays. In summer, Brandenburg shows off its best side and offers an expanded range of activities close to nature such as camping, cycling and hiking tourism as well as charming holiday homes in the countryside. All of this contributes to the positive development of tourism, where the summer months are traditionally the strongest time, both in terms of guest numbers, overnight stays and sales.
Statistical insights
As the current data from the Berlin-Brandenburg Statistics Office shows, Brandenburg is recording a massive increase in overnight stays. Monthly surveys, which are carried out at the beginning of each month, provide important key figures such as the number of guests arriving, the countries of origin and the occupancy in the various types of accommodation, which range from hotels to campsites. Around 1,700 businesses are currently included in the official tourism statistics, which provides a comprehensive overview of tourism in the region Brandenburg tourism network reported.
However, thanks to a statistical secrecy procedure, individual values for certain communities are not always visible. Nevertheless, the available data provides a clear picture of the high demand in the region. Combined with the efforts of TMB Tourismus-Marketing Brandenburg GmbH, which has been actively working on the sustainable positioning of Brandenburg since its founding in 1998, these statistics are a clear indication of the promising future of tourism.
Sustainable development in tourism
The TMB is not only responsible for the development and marketing of tourist offers, but also for the brand management of Brandenburg. With a shareholder structure of 59% from the state of Brandenburg, 36% from the Association of Brandenburg Corporations and 5% from Berlin Tourismus & Kongress GmbH, the company focuses on a common goal: to promote the region sustainably. These clear structures and the country's commitment are crucial for the growth of tourism, as can be seen Brandenburg as a travel destination can read.
The developments of the last few years show that Brandenburg is not only an attractive holiday destination, but is also positioning itself as a pioneer in sustainable tourism promotion. Especially in these summer weeks, when so many people are enjoying the treasures of nature and culture, it is obvious: Brandenburg is a place with potential. There is great anticipation for the next few weeks of summer - not only for the guests, but also for the region's economy.