One million euros for a good cause: This is how Germany goes green!
HUK-COBURG promotes environmentally conscious driving in Potsdam-Mittelmark with telematics tariffs and supports charitable projects.

One million euros for a good cause: This is how Germany goes green!
In Cologne, environmentally conscious driving is rewarded dearly - and not just for ecological reasons. HUK-COBURG's telematics customers will have considerable benefits in 2024a million euroscollected through responsible driving. This sum will now be invested in various charitable projects, giving users the opportunity to actively contribute to environmental protection. News Today reports that the funds collected will go to several organizations that are committed to a good cause.
With the “HUK Mein Auto” app, drivers can easily keep an eye on their driving behavior. The app not only assesses how environmentally conscious they are while traveling, but also rewards users with various incentives. Using the “Eco Drive” feature, drivers can collect points that can be converted into financial donations to charitable organizations. The motto is: The more environmentally friendly the driving, the more is donated!
Where does the money go?
The first projects from last year's collection have already been implemented and show how diverse the support is. So received thatMountain Forest Project e.V.316,000 euros to finance 22 project weeks in nine locations, in which 124 hectares of native ecosystems were stabilized and over 7,000 native trees were planted. News Today also highlights that theJohanniter Accident Helpreceived 291,000 euros to support youth projects in the Potsdam-Mittelmark-Fläming regional association. Those tooTafel Deutschland e.V.was able to look forward to 393,000 euros, which will be used for local projects such as repairs, the purchase of economical cooling devices and the switch to solar modules.
The Eco Drive collection for 2025 is already in full swing and will end this year. This gives users the chance to continue to actively do good.
Insure and save
But it's not just the good deed that is in the foreground. The telematics tariff “Telematik Plus” from HUK-COBURG offers the insured a lot of advantages. Through their responsible driving behavior, drivers can achieve up to30% on car insurancesave. Here, too, driving behavior is analyzed, which opens up opportunities for savings, which in turn motivate drivers to drive more environmentally consciously. According to the HUK-COBURG There is also a feedback function for the user to effectively monitor and continually improve driving behavior.
Telematics tariffs, also known as “pay-as-you-drive” policies, are becoming increasingly popular. There are currently around 750,000 telematics contracts in Germany. This number will exceed the million mark by the end of 2024 and even rise to ten million by 2025. That's what this points to Goslar Institute there. And for good reason: Telematics tariffs not only encourage responsible driving, but also help save fuel, which ultimately benefits the environment.
Positive driving behavior is also rewarded with rewards in the form of “leaves” in the app. At the end of the year, these leaves are converted into a euro amount, which is then donated to a charitable organization - a win-win situation for everyone involved.
So whether for purism, financial reasons or a clear conscience - Cologne drivers have a great opportunity to drive in a nature-conscious way without a big conscience and do good at the same time!