Future of the Cupra Born Uncertain: Production in Zwickau or Wolfsburg?

Future of the Cupra Born Uncertain: Production in Zwickau or Wolfsburg?

Zwickau, Deutschland - In the world of electric cars there is currently a lot on the move-and that also affects the future of the Management of the company currently discusses whether the Cupra Born is still being produced in Zwickau. The background of these considerations is the impending substructure of the Saxon plant if the production of the E-models ID.3 and Cupra Born should actually be shifted to Wolfsburg. Without these two models, only the Audi Q4 e-tron would remain, which is not sufficient for an economic utilization.

production capacities and economic considerations

The production figures show that the Cupra Born is not a volume model: the planned annual production of 80,000 units is well above the previous sales volume. In the first quarter of 2025, only around 11,000 vehicles were sold - a sign that there is still a lot of room for improvement to exploit the capacities. VW also has the problem that golf production will be stopped in Wolfsburg by the end of 2026 and the new SSP platform is to be introduced. Hall 54 in Wolfsburg is therefore converted to this new platform.

VW spokesman and works council chairman Daniela Cavallo expressed that the future relocation of the Cupra Born was dependent on the Tiguan volume during sales. It is very clear that production could only be shifted to Wolfsburg if the capacities allow it. Discussions continue to run - but when a final decision will be made is still in the stars. The next round of planning in winter could perhaps bring more clarity here, but until then there is much uncertain.

future of the Zwickau plant

In Zwickau, on the other hand, the situation is also discussed. Volkswagen has only been producing electric cars in the halls since 2020, and the location was able to celebrate the millionstiest fully electric cars last year. Nevertheless, the future utilization of the multi-brand location is in question, since it cannot be ruled out that the work could be aimed at building capacities for recycling e-cars. Depending on how the situation develops, this could even have an impact on the approximately 8,000 jobs in Zwickau.

Volkswagen pursues an electric offensive that was already taking a lot of speed in 2021 and has classified the global expansion of the production of electric vehicles as crucial. The delivery of ID.4, the first fully electric SUV from Volkswagen, is imminent and the production figures will continue to increase. But while the ambitious plans for the models of the ID family exist, the question of the future of Zwickau and the jobs there remains unspoken.

Overall, it can be seen that the future of Cupra Born and the works in Zwickau and Wolfsburg are heavily linked. The coming months could be decisive for Volkswagen's e-car strategy-we will stay excited about the developments.